Corporate Strategies, Inc.

Rational Marketing Solutions


Over the years, Chuck Holmes has written dozens of articles for industry publications on sales, sales management, training, customer service, and market research. A few of them are listed below. Just click on the title to go to a PDF of the article.


Defining Value

Quantitative Value Added

Sales Management:

Customer-centric Position Descriptions

To Live to Sell Another Day

New Directions in Inside Sales

A Simple Model for Problem Solving

Unwinding the Confusion of Inside Sales

Three-D Sales

Customer Service:

It Happens

The Closest Thing to a Quick Fix


Five Simple Rules 

All Training is Not Basic Training

Making Sales Training Work


The Danger of the Satisfied Customer

The Vagaries of Averages

Corporate Strategies can be reached by email (, phone (770-492-1239) or mail (PO Box 49683, Atlanta, GA 30359)